Development and execution of a motion ident in a side scroll and low poly style created within one week. 

Motion Ident for a fictional animation studio created in Cinema 4D 

The concept is based on the use of boxes as a visual code to create the brand world of the animation studio. The box is a symbol for the pixel. The smallest part of every digital graphic. We linked this idea to a world created by boxes with the animation studio headquarters within. The complete animation, post and sound design were created in a one-week-project for a motion design class at the university of applied science Düsseldorf.